Coach Dawn’s Brief Timeline
Imagine having a coach that completely understands how to take you to the next level, both physically and mentally. This is nearly impossible to find in today’s fitness industry. I have spent the past 11 years developing the ultimate background and education in fitness and performance psychology. I have always been passionate about coaching and challenging people to get the most out of themselves. That’s why I started FletcherFitness.com
It all started when I was a little Army Brat, who ran around and tried to keep up with my two older brothers. Then, I went on to high school and played basketball (captain), soccer (captain) track, field hockey, soccer. I was voted ‘most-athletic’ and was the student council president. Off I went to college where I played basketball, soccer (captain) and track, which kept me busy.
While studying Psychology and playing 3 sports, I also interned with the athletic training and sport management departments. Right after college, I began working as a personal trainer at a great gym chain in Maryland. I became a Certified Strength and Conditioning Specialist in 2006, and spent the next few years breaking company records and training a ton of clients.
I spent a season coaching college soccer and doubled as the team’s strength and conditioning coach. I was promoted to Fitness Director at the athletic club and my duties quadrupled. It was great learning experience managing a staff, controlling a budget and running the department . During that time, I also found out about CrossFit, and began coaching at the first box in Maryland.
In 2008, I decided to leave it all, and trek across the country to obtain my Master’s Degree in San Diego. I assisted at a D1 strength and conditioning facility and interned with a Sport Psychology Consulting Group (Winning Mind) to get as much experience as I could. When I finished grad school, I started FletcherFitness.com, and set out to work for myself.
I currently coach athletes, CrossFitters and individuals all over the country on how to get to the next level both physically and mentally. I lead workshops, train, write, volunteer, teach and continue to learn. My mission is to make an impact.
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- BA Psychology, Minor in Sport Coaching
- MA Kinesiology, Specialization in Sport & Exercise Psychology
- Certified Strength and Conditioning Specialist | NSCA
- National Strength and Conditioning Association Member
- Certified CrossFit Level 1 Coach
- Certified CrossFit Nutrition & Coaches Prep Course











